02 - 03 October, 2018
Radisson Blu Scandinavia Hotel, Copenhagen
Head of Digital
Salling Group A/S
digital entrepreneur who have worked the last 18 years with ecommerce, digital
subscription models, digital business models, digital/programmatic advertising,
strategy and not least digital transformation. The main line through the career
has been connecting technology and business.
Chief Digital Officer
With a core focus transforming ICA’s digital journey, Peter also brings extensive experience in IT & business transformation coupled to digitalisation from his former role as CIO and Head of Digital Transformation at SAS.
Program Manager Personalization
Carlqvist is a Program Manager Personalization within Zalando’s
Personalization team. As well as having a strong background in project
management, Caroline has more than 12 years of experience working in ecommerce.
At Zalando she is focused on creating a localized and personalized experience
for all Zalando customers across all 17 European markets.
Director of Marketing
Pino Roscigno is the Commercial Director of Stadium, a valuedriven, leading sports retailer in the Nordics with the mission to activate the world. Pinos core skills are around integrating sales and marketing, driving digital transformation and sustainable positioning. He joined Stadium in November 2017 with the mission to activate the brand and to lead a digital transformation within marketing and sales.
Head of CRM & Customer Insight
Chief Marketing Officer
Gina Azaric is the CMO at KICKS, the leading Nordic beauty retailer. With a proven track record from the mobile, retail and FMCG industries, Gina and her team are now implementing a digital transformation program centered around a unified commerce vision, i.e. a seamless customer journey utilising the benefits of both online and offline for a better customer experience.
Head of Marketing
Peter Boris Kreilgaard is responsible for delivering sales and best in class marketing for coop.dk Shopping one of Denmark’s largest and most successful ecommerce sites. He leads the marketing team of +20 employees in a data driven digital environment. The key focus is to drive the acquisition / retention of customers by using a blend of analytical thinking, data driven insight and knowledge of the latest marketing tools combined with a strong creative sentiment. Peter Boris Kreilgaard is recognized as one of Denmark’s most innovative and respected marketing professionals in 2016, 2017 and 2018 by the Danish Marketing Association.
Mei Chen joined Alibaba Group to focus on helping European companies expand to Asia and develop new revenue streams. In her role, Mei is capitalizing on her extensive experience in working with Fortune 500 companies in EMEA and the US in business development, sales and people management. Prior to Alibaba, Mei was leading the global efforts for Mobile App Developers at Google HQs, working with Sales, Marketing, Product and Legal teams to support developers and drive incremental revenue for Google. Prior to this, Mei was managing global sales programs to accelerate growth through improvements in Google’s productivity in acquiring new advertisers. In her free time, Mei advises and helps startups with areas such as online marketing strategies, monetization and new go-to-market strategies. Mei started her career in Marketing and Business Development for medical devices at General Electric (EMEA HQs). She holds a Bachelor degree in Business Management and Finance from Carlos III University of Madrid (Spain) and studied at HEC Paris (France).
Head of Digital Sales
Ghisler is Head of Digital Sales at Danske Spil, the national Gambling and
Lottery operator, with well-known brands such as Oddset, Lotto and Eurojackpot.
Line started at Danske Spil in 2015, growing the online-channel organisation,
with a focus on improving mobile presence, online user experience and
collecting/activating online behavioral data. On a weekly basis, Danske Spil
has more than 300,000 unique online customers, generating seven million monthly
user sessions in web browsers and apps. From 2015 to 2017 gross gaming revenue
has increased by 20%, and the online B2C channels now generate roughly 50% of
Danske Spil’s total gross gaming revenue. In 2017 Danske Spil generated a total
gross gaming revenue of DKK 4.9 bn, returning 2.7 bn DKK to its owners, the
Head of Digital & eCommerce
Flying Tiger Copenhagen
At Flying Tiger Copenhagen, a rapidly expanding Danish retail concept with presence in 950+ retail stores in 30 countries, Nathalie Brogaard Jensen currently works on the global strategy to lift the customer experience across multiple touch points, from social media to websites and stores. Nathalie is former Vice President for Global CRM and eCommerce at PANDORA, one of the world's leading jewellery company. Nathalie established eCommerce for PANDORA, starting with strategy and implementation and resulting in the management of eSTORE teams and daily end-to-end operations in 14 markets. Nathalie also drove the digital technology transformation at a global scale, to improve customer experience with data-driven marketing, a Single Customer View and connecting the dots between multiple touch points for customers and 8+ million Club members.
Senior Trading Manager, Home Online
Marketing Manager – Retail
Director Of Government Affairs
Triin is Director of Government Affairs of EMOTA (www.emota.eu), which represents national e-commerce associations and corporate online traders in Brussels. She is in charge of the European Union policy and advocacy activities, which include European Union consumer legislation, international trade, digital agenda, payments and other European dossiers with an impact on online selling. Triin has a long-standing experience in European Union affairs, both in private and public sector and she holds a degree in EU Law. She has worked for several years in the European Parliament, as a political and legal advisor to the Members of the European Parliament. She is originally from Estonia and loves travelling, skiing and is entrepreneurial by heart!
Digital Marketing Manager
Anna Olofsson is Digital Marketing Manager at
MediaMarkt, one of the biggest home electronics retailers in Sweden. Anna is
responsible for developing and implementing the marketing strategy in all
digital channels to build MediaMarkt’s brand in Sweden and to drive sales in
stores and online. As MediaMarkt has both physical stores and e-commerce, it is
important to keep the communication consistent throughout the whole customer
journey, despite the channel or the stage of the purchasing process, to provide
customers with a seamless experience.
Brians passion is ecommerce and he has spent the last 20 years to get technology, communication, design, marketing and strategy come together and create digital transformation in retail companies. Currently Brian is ecommerce director at Matas.
Director, Digital Customer Experience Development
Johanna leads Reima’s omnichannel customer
experience and development. Reima.com eCom platform
in 9 different markets and international store, ReimaGO kids’ activity tracker
and application, consumer analytics as well as digital transformation are the
key programs. Establishing new ways of doing through pilot projects is in the
center– online and offline. Johanna’s previous experience comes from innovative startups and
international design agencies. She’s passionate for creating experiences people
would love to use - today and in the future. Reima is global, profitably growing, children’s active wear brand with
presence in over 90 countries and net sales of 113 million € in 2017.
Retail Industry Manager
Johnas Liljegren is a retail industry manager at Facebook with an expertise in online marketing. He leads the team at Facebook that works with some of the largest Omni-channel retailers in the region helping them grow their business through Facebook. With over 14 years of experience in the online marketing industry from both the advertiser and publisher side he has deep knowledge of what it takes to win in the digital space.
Head of Digital
Senior Business Development Vice President
Director of Digital & Loyalty
Lenneryd is heading up the Digital team at Apoteket AB, the leading
pharmaceuticals retailer in Sweden. The role includes areas such as eCommerce,
Omni-channel, Loyalty program and the development of the app “Mitt Apotek”. In
prior of this role, Mikael was working at Samsung Nordics in the field of
Marketing Innovation with focus on collecting, structuring and activating
consumer data for personalization and marketing and more.
Allan Bo Christiansen
is a Digital Business Developer and an eCommerce evangelist at Atea, the
largest IT and infrastructure company in the Nordic. With an extensive
knowledge in B2C and B2B eCommerce and continuously challenging status quo,
Allan has proven to change the way customer journeys are being personalized -
uniting it with high growth in digital revenues and increased customer
Anna Ullman Sersé is newly appointed as the CEO at NLY Scandinavia running two of the biggest online fashion destinations in the Nordics – NELLY.com and NLYMAN. She has previously worked as a Consultant with most of the largest retailers in Sweden supporting them in becoming more customer focused and leveraging the potential in the digitalization of everything.
Romme is Chief Digital Officer (CDO) at Lomax, one of the largest office supply
companies in Denmark, where more than 80% of its turnover is generated through
digital channels. Jan came to Lomax 2 years ago with a long proven track
record for generating online revenue and successful business development from
well known Danish businesses such as SPORTMASTER, TDC og Københavns Lufthavne
Head of eCommerce
Peter Hvidberg is the Head of E-Commerce and Customer Service for INTERSPORT Group Denmark, driving digital & customer service to create Seamless Retail value for INTERSPORT Denmark, Colosseum, The Athlete´s Foot, JOYRUN, Outlet Sport, Sport Point, Sport-Direct and especially their customers. Peter redefined the E-Com strategy and focus for the group, optimized the process’ for the whole value chain, implemented a new website and has grown the e-com revenue x5 for INTERSPORT Denmark since he came in 2015. Prior to INTERSPORT Peter has been working with Retail, Logistics, IT and Telecom and was a pioneer in E-Com building his first webshop back in 1999. Since 1999 Peter has developed several online concepts for his own companies and has as a consultant helped Danish national and International brands to develop theirs
Online Marketing Director
Jesper Jensen is Online Marketing Director at
Boozt.com, the fastest growing fashion retailer in Scandinavia. Jesper
have during the past 5 years worked for Boozt.com with responsible for search
engine advertising as well as KPI reporting. In the past years have Jesper
focus on improving the KPI reporting as well as reallocating to get a better
performing media mix.
Michelle serves eBusiness & Channel Strategy Professionals and is based in Forrester’s UK office. Her research covers digital commerce and how changing consumer behavior and technology affect the way that organizations engage with customers. She has an additional lens on European retail. Her current research themes include digital business transformation, omnichannel commerce, as well as digital trends and forecasting. Her research also analyzes direct-to-consumer strategies for brands and manufacturers.
Head of Digital
AB Trav och Galopp
Online strategist and Business developer with 10+ years within ecommerce and marketing - towards both B2C and B2B. Experience of working for fortune global 500 companies as well as entrepreneurial start-ups. Founder of award-winning music project and a public speaker on ecommerce and digital development.
Nordic Head of eCommerce
Global SEO Manager
Arnoldo has been working in retail with IKEA Global for almost 6 years, prior to IKEA he has worked in a variety of industry such as hospitality, online gaming and IT Security since the beginning of 2000 in the of digital marketing area with highly focus on Multilingual Search Engine Optimisation.
Matthew Hearle is a Strategic Director at ACNE Advertising in Stockholm. With a solid creative lens to his strategy initial helping startups deliver first class branding and growth through his company, Socialeyes, Matthew brought a new way of thinking to ACNE strategic department; one that is social media focused, data driven, and youth oriented. This thinking helped secure clients such as Instagram, Playstation and Eton for which he leads the creative strategy.
Head of User Experience and Digital
Consumer Behaviour & Psychology Lecturer, Founder
London College of Fashion, Style Psychology Ltd.
Director and Country Head Nordic & Baltics
Ola Lilja Molén is Country Manager of Market Unit Nordic & Baltics at Sony Mobile Communication AB. He started at Sony Ericsson 2005 as Head of marketing , 2011 he moved on working as Vice president marketing for Sony Mobile in Asia, based in Singapore, then moved back to Sweden in 2015, and took over the responsibility as country manager for Nordic and Baltic region. Ola has extensive experience from the telecom business and has strong understanding of the shift from physical to digital channels and what this means for a producing brand both in terms of Sales and Marketing.
Senior Marketing Director
Alice Monberg is head of marketing in the Danish hypermarket chain Bilka (part of Salling Group). Before Bilka has had several managing jobs in Danish retail, where she has developed and managed sales and marketing.
Nicklas Storåkers is owner and CEO of PriceRunner. PriceRunner is the leading comparison shopping site in Denmark and Sweden with more than 1.6 million products from over 16,000 merchants. Annually, PriceRunner has more than 100 million visits.
Head of Online Sales
Rasmus Thau Riddersholm is Head of Online Sales and Experience at Telenor Denmark in charge of both the daily digital sales operation and UX development. Telenor has an ambitious goal of putting ‘Online First’ in product and business development, and Rasmus’ play a key role in bridging a digital mindset with customers first approach to secure increased sales in the highly competitive and commercial Telco market.
Former Marketing Manager
Allan Helleskov Kleiner is a Former Marketing Manager and he was responsible for
web and app at Fitness World and Urban Gym. Allan has been at Fitness World for
four years and during this time Fitness World has accelerated its customer
intake and has been sold to an equity fund. The app is central to Fitness
World’s aim to increase customer interaction and improve its retention rate.
Head of gaming partnerships
Universal Music Group
Gustav Kall has been engaged in the gaming / esports industry since the late 90s. What began as a passion through competing later evolved into a professional gaming career, co-founding the most renowned team in the history of World of Warcraft - Nihilum. After the professional career came to end - Gustav has been an serial entrepreneur working to expand esports in Europe and across the world. Today Gustav is Global Head of Partnerships Gaming at Universal Music Group and leads the Worlds largest music company in the efforts to forge and create partnerships with one of the fastest growing industries in the world.
Head of Digital
Kåre Berenthz-Nicholaisen is a relentless digital marketer with a solid brand background. Kåre does not only work with digital execution but also has a strong focus on digital as an embedded growth driver in the organization. Kåre has been central player in the digital transformation with Danish retailer Salling Group and today in Arla – where the aim is to become the #1 digital FMCG.
Chief Marketing Officer
Hove started up his digital career as Lead Account Strategist at Google in 2010
and has since been responsible for digital marketing at momondo and been
involved in the sale of momondo to both Great Hill Partners in 2014 and Kayak
Group in 2017. Kasper has been responsible for training and employing more than
80 digital marketing managers at momondo, and hence for building the biggest
digital marketing team in the Nordics, and maybe even one of the most talented
and engaged digital marketing teams in the world. Today Kasper works for Nustay
as CMO and works hard in particular on getting the product ready for marketing
together with a development team of 40 situated in Kiev.
Head of Marketing & eCommerce
Kjartan Dannatt is responsible for all e-commerce at Norway’s most ionic chain of bookshops- They have all the Norwegian books and in addition to nearly 400,000 English books. Kjartan launched Ark Bokhandel’s Norwegian and English collection of e-books last summer, in both Apple and Android apps. Kjartan will share his top tips about what customers expect on Day 1 afternoon.
Vice President International B2C
As Vice President of Conrad International's consumer
business, Daniel is leading the groups transformation into the new digital era
of retail. He is passionate about challenging the traditional business models
and sees the current dynamics in the business as a new opportunity for the
entire industry and believes that the threats of market consolidation will only
eat those, who are not able find and protect their niche and develop a unique
value proposition. According to Daniel, only those who act proactively, swiftly
and are able to reorganize structures and processes faster and more effectively
Chief Digital Officer
Charlotte Katz is head of Digital and Unified Retail at KappAhl, one of the biggest
Fashion Retailers in Sweden. Since Charlotte´s arrival in early 2016 KappAhl´s
difgital journey has been brought to focus with a huge increase in E-Commerce
revenues, projects launchs eg Click & Collect, Shop online instore for
endless shelves, Klarna seamless payments instore, internal Customer Service and
profound increase in digital awareness across functions.
Nasser Sahlool is VP-Client Strategy at DAC. Leveraging his expertise in digital marketing, local and mobile conversion, performance optimization and benchmarking, he leads a team of strategists and researchers whose job is to design and implement high-performing programs that connect buyers and sellers. Nasser is a frequent speaker, having presented at such digital forums as Cannes Lions, Ad Age Brand Summit, Google Engage, SMX and eMetrics.
Head of UX
Thomas lives in Helsinki and works internationally as a strategic mentor and interim Head of UX for e-commerce leaders. He has created a framework named B O L D to help ambitious companies build up their in-house A-teams and combine dynamic business progress with brand experience and holistic happiness.
Co-Founder & CEO
Jesse Jyläs is the Co-Founder & CEO of
SPOT-A-SHOP, the leading fashion discovery platform for discounted clothing and
sportswear. The pure discount concept has successfully helped over 15M
consumers to easily find the best fashion bargains online and is currently
operating in multiple European countries. By aligning the customer needs and
retailer's offerings, SPOT-A-SHOP has significantly boosted the retailer
partners' sales, improved inventory turnover and increased overall margins in
these competitive markets.
Damgaard is Managing Director at OMD Denmark, a best-in-class marketing
performance agency. With many years of experience within client service
management and as a strategic marketing advisor, Bo has picked up in-depth
knowledge and competencies within digital business transformation, gaining a
strong accomplishment record within strategic planning in regards to brand and
business consulting to senior client management.
Head of Agency
Carl has an extensive experience in marketing and media fields. In his previous jobs he was the CMO for McDonald's Sweden, and Northern Europe. Besides, he was the CEO and Founder of OMD media agency/Omnicom Media Group Sweden and DDB Stockholm. At the moment he is in charge of Google Sweden focusing on helping retailers to measure and understand better their customer’s journey. At the event he will explain how to identify and implement an attribution model that gives unique insight into your customer.
Malthe Cederborg is CMO at Miinto, one of the largest
fashion platforms in Europe - right now showcasing roughly 400,000 products,
several thousands of brands and more than 1,600 partner boutiques in Norway,
Sweden, the Netherlands, Belgium, Poland, Switzerland and Denmark combined.
With a high focus on e-commerce, inhousing of core competencies and scaling of
digital effort, he has shown Miinto’s capability to create impressive
sustainable growth in a highly competitive market.
Javier Artal is a CRM Project Manager at Boozt.com, a fast growing player in the e-retail Nordic region. With a proven ability to analyse new opportunities within the field, Javier has developed important projects related to personalisation, customer loyalty, customer reactivation and deliverability, helping Boozt's growth in the market by his ability to read customer needs and expectations through data.
Group Director B2C Marketing
You will find me either building something new or making big changes happen in some existing business. Whatever I'm working on includes elements from sales, marketing, software development and digitalization in general. I started off as an entrepreneur and founded two companies before becoming a business executive. Currently this means taking care of Bisnode's Marketing service offering. So I'm working with sourcing, crunching and analyzing massive amounts of data, packing it all into easy-to-use products and scaling those products into multiple markets.
Industry Analyst and Content Writer
Since 2002, Dr. Roman Zenner works as an author, consultant, and speaker in e-commerce. He has written several books on web shop software and regularly publishes articles in professional magazines and blogs. Dr. Zenner runs shoptechblog.de as well as the podcast ShopTechTalks. Furthermore, he speaks at conferences, teaches university classes and moderates expert panels. In his work, Roman focuses on next generation commerce technologies and explores what retail will look like in a post-web world. Since 2015, he is a full-time employee of commercetools GmbH (REWE Group), working as an Industry Analyst & Content Writer.
Head of Partner Management
As Head of Partner Management at commercetools, Dirk Weckerlei is responsible for looking after existing partners as well as expanding indirect sales. He is also responsible for Business Development with partners. Before moving to commercetools in 2016, as Senior Partner Sales Manager and Partner Business Development Manager for Intershop Communications AG, he was in charge of the development and expansion of the global partner network and establishment of the global partner program. All in all, Dirk Weckerlei has more than eight years’ experience in eCommerce and digital business, during which he held various partner sales and management positions.
CEO & co-founder
Emmi Jouslehto is the
CEO and co-founder of the Nordics leading Augmented Reality company Arilyn.
Arilyn offers AR tools for creatives and has a special focus on brand
storytelling. Arilyn has rapidly grown to be one of the key influencers in the
AR market and is used by customers like Arla, Unilever, Cloetta, Huawei and
Content Producer, Visual Storyteller & Influencer
Former DSB Danish Railways
Mette Willert, is a creative producer and visual storyteller. She has more than five years’ experience working in the social media industry as creative producer, community manager, editor and creative lead. Mette was Danish Railway's first hire on their Instagram account, and has worked in the social media team for the last five years. Besides running her own consultancy, Mette has established a strong Instagram profile known as @Littlemycph with a fanbase of 42K followers and with a strong focus on architecture and urban landscape.
Head of Digital Channels
Jenny Gejke is responsible for the development of SJ's digital sales & self-service channels as well as SJs roadmap för the digital customer experience. Jenny has previously helped establish SJ's presence in social media and during the last five years successfully launched several new digital services for traffic information, seating, customer service, payments etc to SJs customers. Jenny has a true customer centric approach to development of new and improved services in all digital touch points during the whole customer journey and over 20 years of experience of working with the development of digital services as both a client and as a consultant.
Head of Online Marketing
Oskar Kerola is Head of Online Marketing at NLY Scandinavia AB, running two of the biggest online fashion destinations in the Nordics – NELLY.com and NLYMAN.com. Oskar has been at Nelly since 2011 in various department from finance to purchasing, and since he became Head of Online Marketing in late 2016 the company has reclaimed its customer acquisition growth to historical high levels, up by 20% year on year, and made its most profitable year ever in 2017.
Head of Ecommerce
Over the years, Luke has worked closely with household retail brands such as ASOS, Footlocker, Boohoo & Net-a-Porter, where online payment and checkout optimisation is a key driver for success. Luke has a unique understanding of how the global payments landscape is evolving, as consumer behaviour and payment preference changes over time, regulatory amendments allow for new cost-effective and technologically advanced payment solutions to grow, and why traditional payment methods are losing market share to these new and innovative solutions that help drive cart conversion.
At Bazaarvoice, our Solution Consultants are experts regarding the Bazaarvoice platform and services offering. Using both their business consulting and technical expertise, they “connect the dots” and provide recommendations around how clients can leverage the BV platform to maximize the positive impacts of Consumer Generated Content for their business. Working for over 8 years in ecommerce, across email automation, site merchandising and consumer generated content, Alex lives in London advising clients in the UK and Nordics.
Head of Solutions
Over 5 years of experience delivering custom IT and SaaS projects in marketing automation and revenue optimization for healthcare, fashion, travel and CPG industries across Europe and LATAM. Graduated in economics with a Masters in international management.
Director of Industry Strategy & Insights
Director of Industry Strategy & Insights at Salesforce and has worked in the retail industry for 20 years. Prior to Salesforce, he held a number of management roles for brands including american golf, kitbag, Brora and many more.
Nordic Marketing Manager
Erica Eliasson is Nordic Marketing Manager at Philips, a global leading health technology company focused on improving people's health through innovative technology and integrated solutions. At Philips Nordics, Erica is responsible for OneBlade, an electrical razor that was successfully launched in Nordics 2017. Erica has a background of digital strategy, Virtual Reality gaming and influencer marketing.
Vice President of the German Association of the Digital Economy
Achim Himmelreich is the Vice President of the German Association of the Digital Economy (BVDW e.V.). For the last five years he chaired the association’s Digital Transformation and IoT Initiative. In his role as Head of the Digital Retail Center of Excellence at Capgemini he furthermore introduced the topic of Conversational Commerce to the German market, based on fundamental research that has been conducted with Intel and the Massachusetts Institute of Technology.
Omnichannel Payment Expert and General Manager
AltaPay, A Valitor Company
Michael has been in the Payments Industry for 18 years and prior to AltaPay was with Nets.He joined AltaPay in August 2015 to build up AltaPay's new point of sale business in Europe - responsible for omni-channel solutions through utilising existing platform commerce capabilities and partnerships with payment solution providers and partners. He brings with him a huge acquiring and infrastructure knowledge as well as expertise across various aspects of the payment card value chain
As a Solutions Consultant at Selligent Marketing Cloud, Tim works with leading B2C brands to help them engage with consumers across all critical marketing channels and, to put the consumer at the core of every action. With a background in technical project management, Tim is extremely adept at helping clients turn their marketing challenges into success. Tim has accumulated an extensive knowledge of the digital landscape and has built a reputation on enabling brands to build winning marketing strategies.Tim holds a degree in Applied Computer Science from Hogeschool PXL.
Senior Director Product Marketing
Francois Laxalt is a Senior Director at Tinyclues, focusing on product marketing. Prior to Tinyclues, Francois led product marketing and product innovation for Neolane, followed by Adobe, for 10 years. Before Adobe, Francois was Director of Customer Marketing at HSBC France for five years where he created the customer marketing team and successfully developed CRM, campaign management, business intelligence, and data science strategies. Previously, Laxalt spent seven years working for various software companies, including SAS and Datadistilleries as a marketing manager and campaign management expert. Laxalt holds a Master of Science in marketing and data-mining.
Senior Vice President, Consulting
Dr. Douglas Hollinger joined LiveArea in 2015. As Senior Vice President, Consulting, he has global responsibilities for client services as well as the company's consulting and strategy offerings. With more than 12 years of executive experience and more than 17 years working in digital-focused consulting, Douglas specializes in helping B2B and B2C companies achieve measurable success by identifying and capitalizing on emerging digital opportunities.
Jan Teerlinck is Vice President, Innovation at Selligent. Prior to that he was co-founder and managing partner of Optizen, an innovator in software solutions for interactive marketers. Optizen merged with Selligent in 2008 after which Jan switched his focus to Selligent's international markets. Jan was also active in setting up a data-mining start-up, Data4s, where he focused on applying data mining applications for marketing purposes. Data4s was later acquired by Norkom.Jan is passionate about technology and holds a master in computer engineering
Marc Palmefjord is the CEO of Bangerhead, one of the leading online beauty retailers in the Nordics. Marc has a wealth of experience in e-commerce, having previously founded Hemfoder.se and ZooZoo.com, both online pet stores.
Web Psychologist, a Keynote Speaker and Head of Behavioral Research
Liraz Margalit, PhD, is a Web Psychologist, a Keynote Speaker and Head of Behavioral Research at Clicktale. She integrates Cognitive Psychology and Behavioral Economic perspectives to analyzes online consumer behavior and deliver actionable insights for business stakeholders. She is a lecturer at the department of media and communication at the IDC. Her consumer behavior research was awarded with the OBE, Online Business Excellence for 2016 as well as the Best of Neuromarketing 2016. Her research papers and studies can be found in top business magazines such as Entrepreneur, TechCrunch and Forbes. She also writes an ongoing blog for Psychology Today named “Behind Online Behavior”.
Group Design Director
I've had the privilege of influencing products used
and loved by millions. These include Movistar, BBVA, Standard Chapter, Sony,
Paypal, Audi, Toyota, Weekday, Nokia and more. Nowadays, I am responsible for
establishing a design practice across disciplines in collaboration with Craft
Leads (Research, Service Design, Interaction Design, Visual Design) that focus
on quality delivery and team sustainability.
Mauro started developing digital channels in Italy at the end of the 90s with customers like SONY Italia, Chrysler Group, UniEuro (Dixon Group). In 2008 I moved to Sweden where I had the opportunity to work with Dixon Group again (Elkjøp, Elgiganten), Stadium, Alko, Martin & Servera, Åhlens, Pierce, BMW Nordics and many others.My role and passion was also to take business goals and requirements and translate them in a viable plan and a performant and reliable technical solution, involving all systems from backend to frontend. Currently I am one of the end 2 end architects for the global online platform of H&M.
Director of New Sales
Kraemer is Senior Commercial Manager of Merchant Development Retail at Klarna.
With a background in payments, cash management, card payment and internet
banking Madélene joined Klarna 2 years ago to drive revenue growth in the
Merchant Development portfolio across the Nordic Market.
Klarna is a leading payments company founded in Stockholm, Sweden in 2005. It is today one of the largest banks in Europe, offering payment solutions to 60 million consumers and 90 000 merchants in 14 countries.
VP Revenue – EMEA
Moshe Demri leads Optimove’s London-based revenue team and is focused on helping clients optimize their customer retention plans and their use of the Optimove software. Moshe has vast experience consulting clients as a data scientist, analysing their customer data and revealing actionable, data-driven marketing insights. Moshe holds a BSc in Industrial Engineering and Management, specializing in Information Systems.
Director, Business Development
With over eight years of experience in the localization industry, Nathalie has helped many of the Nordics’ leading eTailers to outline their multilingual content strategies. Today she heads up TransPerfect’s Nordic retail division and works alongside the global team to capture industry trends and creating scalable solutions that can be applied to global content.
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