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The eTail Ultimate Event Recap - H1 2025

This inaugural report captures the most impactful sessions, insights, and highlights from these events while emphasising the unique regional perspectives they offer. From exploring how attendees at eTail Spring Connect perceive generative AI compared to their counterparts at eTail Germany to examining how leaders at eTail Benelux Connect are leveraging social media for sales versus strategies employed by UK-based retailers. Not to mention, a wealth of knowledge from live session polling and key interviews with attendees.


Returns, refunds & exchanges: How to stop good customers from paying the price of policy abuse Global insights & policy playbook 2024

Huge amounts of revenue disappear year-over-year due to fraud and abuse in returns, refunds, and exchanges. This hotbed of bad behaviour includes false item-not-received (INR) claims, returning worn or damaged items, reselling goods for profit, and promotional code misuse. This report reveals merchants are forcing customers to pay the price of policy abuse, implementing shorter grace periods to make claims, introducing returns and restocking fees, and enforcing tighter inspections and restrictions.


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