Henrik Hermansenn

Head of eCommerce NN.07

Henrik Hermansen is the Head of E-Commerce at NN.07, a Scandinavian menswear brand known for its timeless design and international outlook. Since joining NN.07 in 2015, Henrik has played a central role in shaping the brand’s digital journey—spearheading its transition from a wholesale-first model to a digitally mature, DTC-ready business. Under his leadership, the e-commerce team has focused on international market expansion, site localization, and building scalable digital frameworks to support long-term growth. Henrik is passionate about uniting brand building with performance marketing, ensuring that every campaign drives both cultural relevance and commercial impact. With a background that spans creative strategy and digital execution, he brings a hybrid mindset to the evolving e-commerce landscape.

Day 1 | 7th October

2:45 PM ‘What Would You Do’ Panel Discussion: How can you localise your cross-border strategy to maximise market fit, minimise risk, and stay compliant?

  • Evaluating which international markets to enter — based on performance data, consumer behaviour, and supply chain viability 
  • Understanding what is required to succeed across logistics, tax compliance, and legal thresholds  
  • Exploring the tension between English as a unifier vs. true localisation: when to translate and how to adapt product storytelling 


Check out the incredible speaker line-up to see who will be joining Henrik.

Download The Latest Agenda