eTail Nordic 2019

02 - 03 October, 2019

Radisson Blu Scandinavia Hotel, Copenhagen


Jacob Trampe Broch, Marketing Director and New Global Markets at Hurtigruten
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Jacob Trampe Broch

Marketing Director and New Global Markets

Check out the incredible speaker line-up to see who will be joining Jacob.

Download The Latest Agenda

Agenda Day 2 - Thursday 3 October 2019

Thursday, October 3rd, 2019

10:05 AM ALL STAR PANEL: How can you balance global and local strategies to successfully grow your business across different regions?

• How companies need to think globally and at the same time locally if they want to grow across markets
• The importance of evaluating the global appeal of your product, brand, cost and cultural readiness for global growth
• How to reduce your exposure to risk when exploring new regions
• Personalisation cross-border: How to manage different markets from a central location
• Geo blocking: The importance of price and service transparency across markets