Joakim Gavelin

Joakim Gavelin

Senior Principal Advisor Inriver

Joakim has over 25 years’ experience in people, sales and business management, helping brands and business increase their presence, sales and profit. With deep knowledge in retail sales and intelligence to consumer behaviour to global sales, he is familiar with both B2C and B2B – no matter the size, industry or location of company.

Day 1 | 7th October

3:30 PM Fireside Chat: How Fenix Outdoor uses PIM to power global eTail growth

  • Why and how PIM drives eTail success today: Handling more product data, across more channels, and systems than ever before to meet rising consumer expectations
  • Balancing global and local needs: Delivering consistent, trusted product information while adapting to reseller-specific requirements in diverse markets
  • The scale challenge: Managing products like the Fjällräven Kånken backpack, which exists in over 400 quadrillion variations, and what that means for efficiency and customer experience to meet rising consumer and AI expectations


Check out the incredible speaker line-up to see who will be joining Joakim.

Download The Latest Agenda