Joakim Lundberg is the Director of New Sales at Klarna. With a background in banking Joakim joined Klarna in 2008. He has, since then, held several sales positions and together with the nordic sales team greatly developed the Nordic Market. As the Director of New Sales Joakim is responsible for driving revenue growth in the New Sales portfolio across the Nordic Market. Klarna is a leading payments company founded in Stockholm, Sweden in 2005. It is today one of the largest banks in Europe, offering payment solutions to 60 million consumers and 90 000 merchants in 14 countries.