Digital growth strategist, board member, and entrepreneur with more than 25 years’ experience scaling ventures across consulting, tech, media, and fitness — from startup to global market leadership — bringing a distinct combination of strategic insight and operational execution. Successfully built digital marketing teams from scratch, achieving profitable growth (from zero to €5m+) across 70+ markets through social media-centric strategies, repeatedly growing audiences from zero to 100k+ followers. Skilled in leveraging influencer and community-driven marketing, hybrid sales models (direct and indirect), and ecommerce development. Adept at nurturing lean hybrid teams (in-house, remote, offshore) and implementing scalable operational processes and leveraging generative AI tools.