Magnus Bengtsson

Magnus Bengtsson

Enterprise Account Executive Akeneo

Magnus Bengtsson is Sales Manager for the Nordics & Baltics at Akeneo, where he has been driving growth and customer success since February 2021. An entrepreneur at heart, Magnus founded, developed, acquired, and sold multiple businesses from the age of 20, gaining invaluable experience in both prosperous and challenging times. His background spans the Graphical, Media, and IT industries, where he built a reputation for seeing the big picture, identifying business-critical needs, and aligning them with long-term goals. With over 20 years of expertise as a Solution Architect, Magnus has guided enterprises in adopting PIM, PXM, MDM, and DAM solutions, helping them unlock the full potential of their product information and customer experience strategies. Driven by curiosity and a passion for continuous development, he thrives on enabling organizations to innovate and grow.

Day 1 | 7th October

10:50 AM Morning Workshop: From SEO to GEO: How AI redefines search and the shopping experience

  • Discover how AI is shifting the focus from Search Engine Optimization (SEO) to Generative Experience Optimization (GEO) and what this means for the future of product discovery and shopping experiences.
  • See how Akeneo empowers brands to embrace this new era with enriched product experiences, smarter content strategies, and AI-driven personalization that boost conversion and loyalty.

Check out the incredible speaker line-up to see who will be joining Magnus.

Download The Latest Agenda