Mårten Bokedal

Mårten Bokedal

Senior Solutions Strategy Director Optimizely

Day 1 | 7th October

12:00 PM Client Case Study: How to move from insights to impact to build a consumer-centric journey that inspires trust and loyalty

  • Drive emotional engagement through timely, personalised content that nudges customers with the right message, at the right time and across the right channel. 
  • Transform data into loyalty by creating experiences that feel seamless, with frictionless preference centres, curated product journeys, and value exchanges that earn consumer trust 
  • Break silos between data, marketing, and CX teams to build agile, insight-driven workflows that keep the customer at the heart of every decision. 


Check out the incredible speaker line-up to see who will be joining Mårten.

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