Nicolas Bynolfson

Nicolas Bynolfson

Global Creative Asset Manager Oatly

Nicolas is the Global Asset Manager for the Swedish oat drink company Oatly. From their headquarters in Malmö, he manages the DAM on the Bynder platform for a worldwide team with members for EMEA, North America and APAC. Oatly uses their Bynder to centrally organize market specific and global assets for distribution to internal and external partners, and to foster collaboration and inspiration. Before moving to Sweden to work for Oatly, Nicolas was the Film & Video Manager at (DER) Documentary Educational Resources. He has taught film and video production at SMFA, Tufts University, Emerson College, the Massachusetts College of Art. Nicolas holds an MFA in Film & Video from California Institute of the Arts.

Day 1 | 7th October

9:55 AM Case Study: The Oatly Story: Scaling a global brand with Bynder’s AI-Powered DAM

  • Discover how AI-powered Digital Asset Management (DAM) can streamline workflows, accelerate content delivery, and boost efficiency
  • Learn strategies for scaling campaigns across markets while maintaining brand consistency and supporting creative teams globally
  • Explore a practical perspective on AI as a “secretary” that enhances processes and empowers employees, rather than replacing them 

Check out the incredible speaker line-up to see who will be joining Nicolas.

Download The Latest Agenda