Richard Burlace

Richard Burlace

Head of Customer Engagement and Performance Marketing Swedbank
Passionate about delivering exceptional customer experiences. Extensive experience leading digital sales and customer engagement transformation for major brands including Swedbank, Bank of New Zealand, Volvo Cars, Heineken and Cadburys.

Day 2 | 8th October

11:30 AM Out of Industry Case Study: How we transformed to a digital-first model while empowering multiple autonomous Savings Banks and meeting the evolving expectations of today’s customers to provide proactivity and personalisation at scale

  • Streamlined content delivery and collaboration with efficient processes
  • Driving deeper digital engagement by unifying experiences and using data to better anticipate customer needs
  • Scaling proactive, omnichannel personalisation through AI-driven decisioning and a centralised engagement strategy, supported by strong data and privacy foundations

Check out the incredible speaker line-up to see who will be joining Richard.

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