Global Director of Social Media Meliá Hotels International
SantiagoGarciaSolimei is the Global Head of Social Media for
Meliá Hotels International where he has developed his career over the last 10
years with previous roles as Brand Manager for the Meliá and Innside Brands and
Head of Marketing for the EMEA region.Santiago has extensive marketing and
communications experience in the travel & hospitality and software
industries working for multi-national organizations in Spain, UK and Australia. Currently
he is an MBA, International Business and Master of Marketing Professor at ESERP,
UIB and ESCOEX Business Schools and his qualifications include an Executive
Management Program at IE and Marketing postgraduates at Cornell University. Over
the last 2 years, Santiago has led Melia’s
digital transformation in the area of Social Media implementing projects for
Influencer Marketing, User Generated Content, Social First Marketing strategy
and developing an internal employee ambassador Social Media program.
Check out the incredible speaker line-up to see who will be joining Santiago.
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