eTail Nordic 2025

2025

Speakers

Our 2024 Advisory Board

Julia Paulsen, eCommerce Director at Elkjop

Julia Paulsen

eCommerce Director
Elkjop

Karin Friis

Head of Loyalty and Campaigns
coop

Mikael Lenneryd, CMO at Apoteket

Mikael Lenneryd

CMO
Apoteket

Claes Hessel, Head of Online and Customer Service at Apotek Hjärtat

Claes Hessel

Head of Online and Customer Service
Apotek Hjärtat

2024 Speakers

Henrik Sandin, Head of Online at Holmgrens Bil AB

Henrik Sandin

Head of Online
Holmgrens Bil AB

Kasper Westergaard, Digital Sales & GTM Manager at Atea A/S

Kasper Westergaard

Digital Sales & GTM Manager
Atea A/S

Irena Radokanović, CRM Automation and Customer Engagement Team Manager at A1 Srbija

Irena Radokanović

CRM Automation and Customer Engagement Team Manager
A1 Srbija

Adrian Kaule, Head of Sales, Marketing, Product & UX at nemlig.com

Adrian Kaule

Head of Sales, Marketing, Product & UX
nemlig.com

Maria Moreau, CRM Director at Boozt

Maria Moreau

CRM Director
Boozt

Rebecca Mårtensson, Nordic B2B eCommerce Manager at Elkjop

Rebecca Mårtensson

Nordic B2B eCommerce Manager
Elkjop

Yasser Shabbir Sveder, Head of eCommerce at Stenströms

Yasser Shabbir Sveder

Head of eCommerce
Stenströms

Björn Hellqvist, Head of Digital at Coca-Cola Europacific Partners

Björn Hellqvist

Head of Digital
Coca-Cola Europacific Partners

Johanna Jeppsson, Digital Marketing Manager at Orkla

Johanna Jeppsson

Digital Marketing Manager
Orkla

Martin Knutson, Chief Technoloy Officer at Kjell & Co

Martin Knutson

Chief Technoloy Officer
Kjell & Co

Johanna Widomski, Digital Director at Fazer

Johanna Widomski

Digital Director
Fazer

Sander van Enschot, Head of Digital Operations at Flying Tiger Copenhagen

Sander van Enschot

Head of Digital Operations
Flying Tiger Copenhagen

Heini Nuutinen Vaniala, Loyalty and Customer Experience Lead at Kotipizza Group

Heini Nuutinen Vaniala

Loyalty and Customer Experience Lead
Kotipizza Group

Nicholas Bálint, Head of Social Media at Kjell

Nicholas Bálint

Head of Social Media
Kjell

Mikkel Freiesleben, General Manager at Wolt Market

Mikkel Freiesleben

General Manager
Wolt Market

Trine Svendsen, Team Lead, Community at Flying Tiger

Trine Svendsen

Team Lead, Community
Flying Tiger

Louise Markvi, Nordic eCommerce Channel Manager at Nestlé

Louise Markvi

Nordic eCommerce Channel Manager
Nestlé

Natalija Kazakova, Lead Specialist – Customer Loyalty at Stockmann

Natalija Kazakova

Lead Specialist – Customer Loyalty
Stockmann

Lijana Norkaityte, eCommerce Director at Soundboks

Lijana Norkaityte

eCommerce Director
Soundboks

Harri Nieminen, Head of Customer Experience and Insight at Stockmann

Harri Nieminen

Head of Customer Experience and Insight
Stockmann

Harald Hjertholm, Head of Digital Marketing at Nordic Toy Team

Harald Hjertholm

Head of Digital Marketing
Nordic Toy Team

Hanna Joelsson, SEM and SEO Specialist at Gina Tricot

Hanna Joelsson

SEM and SEO Specialist
Gina Tricot

Daphne Peulers, Paid Social Specialist at Gina Tricot

Daphne Peulers

Paid Social Specialist
Gina Tricot

Elin Ivarson, Digital Solutions Product Owner at Ikea

Elin Ivarson

Digital Solutions Product Owner
Ikea

Magnus Parnebring, Head of Online Sales at Byggmax AB

Magnus Parnebring

Head of Online Sales
Byggmax AB

Niclas Fröidh, eCommerce Manager – Nordics at Elkjop

Niclas Fröidh

eCommerce Manager – Nordics
Elkjop

Nejra Celik, Director of eCommerce at Flying Tiger Copenhagen

Nejra Celik

Director of eCommerce
Flying Tiger Copenhagen

Rocky Brennicke, Marketing Management at Maya Delorez

Rocky Brennicke

Marketing Management
Maya Delorez

Aino Virolainen, E-Commerce Director at Fazer

Aino Virolainen

E-Commerce Director
Fazer

Bita Paydar Huynh, Personalisation Manager at Pandora

Bita Paydar Huynh

Personalisation Manager
Pandora

Dinesh Deva, Vice President of Advertising at Zalando Marketing Services

Dinesh Deva

Vice President of Advertising
Zalando Marketing Services

Bård Kvamme, Director at Norrøna

Bård Kvamme

Director
Norrøna

Sara Karte, Retail Media & Partnerships Director at Foodora

Sara Karte

Retail Media & Partnerships Director
Foodora

Armi Slotte, Sales and Development Director, Retail Media and Data Sales at Kesko

Armi Slotte

Sales and Development Director, Retail Media and Data Sales
Kesko

Jason Wescott, Chair of the Retail Media Committee at IAB Europe

Jason Wescott

Chair of the Retail Media Committee
IAB Europe

Victor Lindeberg, CRM & Marketing Technology Specialist at Bygghemma Sverige AB

Victor Lindeberg

CRM & Marketing Technology Specialist
Bygghemma Sverige AB

Nicklas Larsen, Founder of DTC Growth Partner-firm at Larsen Digital

Nicklas Larsen

Founder of DTC Growth Partner-firm
Larsen Digital

Sandeep Arora, Founder & CEO at The UK Launchpad

Sandeep Arora

Founder & CEO
The UK Launchpad

Rafał Gilarski, Business Intelligence Consulting Director at Comarch

Rafał Gilarski

Business Intelligence Consulting Director
Comarch

Jonathan Lowth, Founding Partner at ember

Jonathan Lowth

Founding Partner
ember

Andreas Drougge, Chief Technology Officer at Bagaren och Kocken AB

Andreas Drougge

Chief Technology Officer
Bagaren och Kocken AB

Viktor Sahlström, Chief Technology Officer at Apotea

Viktor Sahlström

Chief Technology Officer
Apotea

Thomas Tauchner, Founder & CEO at Jentis

Thomas Tauchner

Founder & CEO
Jentis

Alexis Delplanque, CSO and Co-founder at DJUST

Alexis Delplanque

CSO and Co-founder
DJUST

Julius Harling, CEO & Founder at Graswald AI

Julius Harling

CEO & Founder
Graswald AI

James Lamburn, Director Retail & eCommerce at Mastercard

James Lamburn

Director Retail & eCommerce
Mastercard

Wojciech Gil, Business Solution Manager at Comarch

Wojciech Gil

Business Solution Manager
Comarch

Espen Getz Harstad, CBO at Papirfly

Espen Getz Harstad

CBO
Papirfly

Ola Carlman, Head of Nordics at Stripe

Ola Carlman

Head of Nordics
Stripe

Eli Finkelshteyn, CEO at Constructor

Eli Finkelshteyn

CEO
Constructor

Mustafa Siddiquian, Nordic Account Executive at Usercentrics

Mustafa Siddiquian

Nordic Account Executive
Usercentrics

Gaurav Khera, Business Head, EMEA - Digital Experience at Infosys

Gaurav Khera

Business Head, EMEA - Digital Experience
Infosys

Mangesh Sharma, Senior Manager, Data and Analytics at Carlsberg

Mangesh Sharma

Senior Manager, Data and Analytics
Carlsberg

Dragon’s Den Start-Ups

Kesh Thukaram, Co-Founder at Excitare.ai

Kesh Thukaram

Co-Founder
Excitare.ai

Rebecca Griffiths, Founder & CEO at Primis

Rebecca Griffiths

Founder & CEO
Primis

Mitul Jain, Founder at Refive

Mitul Jain

Founder
Refive

Alp Oztekin

Advisor
mira.cv


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