Speakers

Advisory Board

Julia Paulsen, Director of eCommerce at Elkjop

Julia Paulsen

Director of eCommerce
Elkjop

Mikael Lenneryd, Chief Marketing Officer at Apoteket

Mikael Lenneryd

Chief Marketing Officer
Apoteket

Björn Hellqvist, Head of Digital, Sweden at Coca-Cola Europacific Partners

Björn Hellqvist

Head of Digital, Sweden
Coca-Cola Europacific Partners

Petra Wartmark, Head of Media & Customer Experience at Weekday (H&M Group)

Petra Wartmark

Head of Media & Customer Experience
Weekday (H&M Group)

Frederik Arve, Head of Loyalty, Customer Program at Salling Group

Frederik Arve

Head of Loyalty, Customer Program
Salling Group

Suvituuli Tuukkanen, Chief Marketing, Communications & Sustainability Officer at Verkkokauppa.com

Suvituuli Tuukkanen

Chief Marketing, Communications & Sustainability Officer
Verkkokauppa.com

Allan Bo Christiansen, Director, eCommerce & Customer Platforms at Atea

Allan Bo Christiansen

Director, eCommerce & Customer Platforms
Atea

Pauline Svorono, Head of Digital Product at Dustin Group

Pauline Svorono

Head of Digital Product
Dustin Group

Meet our 2026 Speakers:

Fredrik Sturesson, Global Director of Data & AI at IKEA

Fredrik Sturesson

Global Director of Data & AI
IKEA

Mikael Lenneryd, Chief Marketing Officer at Apoteket

Mikael Lenneryd

Chief Marketing Officer
Apoteket

Robin Jacobsson, Chief Marketing Officer at Bygghemma Nordic

Robin Jacobsson

Chief Marketing Officer
Bygghemma Nordic

Anna Young, Head of Retail at & Other Stories

Anna Young

Head of Retail
& Other Stories

Sara Sjöberg, CEO at Polarn.o Pyret

Sara Sjöberg

CEO
Polarn.o Pyret

Johan Munck, Group CEO at Hobbii

Johan Munck

Group CEO
Hobbii

Simon Kjær Arildsen

Head of Digital Marketing Activation
GN Group

Zana Penca, Product Manager at Boozt

Zana Penca

Product Manager
Boozt

Tom Bang Hansen, Director of Global Commerce Media at GoWish

Tom Bang Hansen

Director of Global Commerce Media
GoWish

Anders Beese, Martech & Digital Analysis Manager at Coop Danmark

Anders Beese

Martech & Digital Analysis Manager
Coop Danmark

Niclas Fröidh, Nordic eCommerce Manager at Elkjøp Nordic

Niclas Fröidh

Nordic eCommerce Manager
Elkjøp Nordic

Marcos Alexander Lemus, Social Media & Creative Director at Unisport

Marcos Alexander Lemus

Social Media & Creative Director
Unisport

Henrik Hermansen, Head of E-Commerce at NN.07

Henrik Hermansen

Head of E-Commerce
NN.07

Mitchell Vergeer, Head of Retail at Axel Arigato

Mitchell Vergeer

Head of Retail
Axel Arigato

Jessica Parrot, Global Chief Marketing Officer at IsaDora

Jessica Parrot

Global Chief Marketing Officer
IsaDora

Kasper Westergaard, Director, eCommerce & Customer Platforms at Atea

Kasper Westergaard

Director, eCommerce & Customer Platforms
Atea

Harri Nieminen, Head of CX and Loyalty at Stockmann

Harri Nieminen

Head of CX and Loyalty
Stockmann

Magnus Parnebring, Head of Online Sales at Byggmax

Magnus Parnebring

Head of Online Sales
Byggmax

Ania Szostek, Head of Product - AI Fashion Assistant at Zalando

Ania Szostek

Head of Product - AI Fashion Assistant
Zalando

Federica Giuseppini, Commerce & Retail Media Manager at Carlsberg Group

Federica Giuseppini

Commerce & Retail Media Manager
Carlsberg Group

Nina Ahlfors, Project Lead, Digital Development at Lidl Suomi

Nina Ahlfors

Project Lead, Digital Development
Lidl Suomi

Kristian Krohn Djurhuus, European Retail Media Senior Strategist at Circle K

Kristian Krohn Djurhuus

European Retail Media Senior Strategist
Circle K

Mathilde Yung Bruyant, Marketing Director at Flying Tiger Copenhagen

Mathilde Yung Bruyant

Marketing Director
Flying Tiger Copenhagen

Frederik Andersen, Head of E-Commerce at Sostrene Grene

Frederik Andersen

Head of E-Commerce
Sostrene Grene

Lasse Storgaard, Head of Creative Agency at Matas Group

Lasse Storgaard

Head of Creative Agency
Matas Group

Sean Percival, VP of Global E-Commerce at Xplora

Sean Percival

VP of Global E-Commerce
Xplora

Irene Noriega, Head of Customer Growth at RugVista

Irene Noriega

Head of Customer Growth
RugVista

David Wijland, Global Senior Director of Retail Media at Hellofresh

David Wijland

Global Senior Director of Retail Media
Hellofresh

Christopher Fahlsten, E-Commerce Manager at Cloetta

Christopher Fahlsten

E-Commerce Manager
Cloetta

Emilia Kajson

Brand & Marketing Strategist
Consultant (Weekday)

Giulia Miotti, Senior Manager E-commerce Experience & Performance at Bang & Olufsen

Giulia Miotti

Senior Manager E-commerce Experience & Performance
Bang & Olufsen

Hans Strömblad van Eijk, Chief Product & AI Officer at Haypp Group

Hans Strömblad van Eijk

Chief Product & AI Officer
Haypp Group

Martha Ivester, Former Chief Marketing Officer at JOE & THE JUICE

Martha Ivester

Former Chief Marketing Officer
JOE & THE JUICE

Christoffer Emil Heisel, Head of SEO & AI Content at Matas Group

Christoffer Emil Heisel

Head of SEO & AI Content
Matas Group

Martin Lesalvia, CTO at Home Furnishing Nordic

Martin Lesalvia

CTO
Home Furnishing Nordic

Christine Dissing, Head of Digital, Ecommerce & Paid Media at Hilding Anders

Christine Dissing

Head of Digital, Ecommerce & Paid Media
Hilding Anders

Jelena Medojević, Head of Digital & e-Commerce Nordics at Swedish Match, an affiliate of Philip Morris International

Jelena Medojević

Head of Digital & e-Commerce Nordics
Swedish Match, an affiliate of Philip Morris International

Johan Stangerup, Growth & Performance Lead at Nielsen Car Group

Johan Stangerup

Growth & Performance Lead
Nielsen Car Group

Daniel Gharavi, e-Commerce Manager at Kjell & Company

Daniel Gharavi

e-Commerce Manager
Kjell & Company

Gabriela Carminatti, Global eCommerce & Marketing Manager – Digital Experience at Giant Bicycle

Gabriela Carminatti

Global eCommerce & Marketing Manager – Digital Experience
Giant Bicycle

Fredrik Samuelsson, E-Commerce Lead at Axel Arigato

Fredrik Samuelsson

E-Commerce Lead
Axel Arigato

Stine Carina Loud, Head of Digital, CX & Intelligence at GN Group

Stine Carina Loud

Head of Digital, CX & Intelligence
GN Group

Henrik Sandin, Head of Online at Holmgrens

Henrik Sandin

Head of Online
Holmgrens

Michael Berman, Group Head of Paid Channels at BHG Group

Michael Berman

Group Head of Paid Channels
BHG Group

Meet our Industry Speakers:

Marisa Leysen Jestin, Director, Data & AI at Mastercard

Marisa Leysen Jestin

Director, Data & AI
Mastercard

Sandeep Arora, Founder at The UK Launchpad

Sandeep Arora

Founder
The UK Launchpad

Nicklas Larsen, Founder of DTC Growth Partner-firm at Larsen Digital

Nicklas Larsen

Founder of DTC Growth Partner-firm
Larsen Digital

Meet Our Chair:

Rocky af Ekenstam Brennicke, Marketing Director at Equestrian Stockholm

Rocky af Ekenstam Brennicke

Marketing Director
Equestrian Stockholm

We're always looking ahead to book a roster of inspiring speakers. Contact us today to reserve your spot.

Want to see who spoke previously? View the list here.

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